frequently asked questions
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Here, and we’re going to continue to expand so check back every so often and/or pay attention to our social media.
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Email info@covertartisanales.com with the name of your business, your location, and whether you’re a liquor store, bar/restaurant, or company that wants to carry our THC products, and we’ll connect you to a sales representative.
Any other questions should be sent to info@covertartisanales.com
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Covert Artisan Ales began in 2018 when owners Dan and Stacey opened a production brewery on the west side of Sioux Falls. Still working their regular full-time jobs, they began brewing on the weekends and in their free time. They spent several years in Europe and wanted to incorporate some of those brewing techniques and flavors into their carefully crafted ales. Covert Artisan Ales & Cellars, our downtown taproom, opened in 2020.
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We’re often asked about our name and logo. Covert is a nod to Dan and Stacey’s military background in intelligence. Both owners are Army combat veterans, who ended up getting out of the military, and continued working for the Department of Defense as contractors. They each spent nearly 15 years in support of intelligence operations all over the world. Beer names such as Support Asset and Adjudication are terms commonly found in the Intel Community.
Stacey was stationed at a unit nicknamed “Sly Fox”, and is the inspiration for the fox logo. Dan designed the fox using simple vectors, which are common in the geospatial field. The colors correspond to the color codes for message classification: Secret (red), Top Secret (Orange), Confidential (blue), and Unclassified (green).